Treating your SEO agency like a lab means building repeatable tools instead of...

https://www.start-bookmarks.win/most-agencies-get-stuck-at-30-margins-on-client-retainers-if-you-treat-your

Treating your SEO agency like a lab means building repeatable tools instead of just trading hours for dollars. Retainers usually cap out at 30% margins, but productized software hits 70% plus. Stop scaling teams and start scaling your own internal IP.