Ecommerce marketing works best as a connected system: your ads, site, and...

https://milosmasterperspectives.trexgame.net/how-do-i-judge-channels-by-business-outcomes-not-vanity-metrics

Ecommerce marketing works best as a connected system: your ads, site, and retention efforts should support the same goals. The article shows how to track CAC, conversion rate, and repeat purchases, and notes tools with plans from $199/month.