Brands making use of experiential marketing usually multitude pop-up occasions or immersive installations
https://www.scribd.com/document/892440261/The-Painting-of-Engagement-Just-How-to-Create-Extraordinary-Experiences-for-Your-Company-Holiday-Party-152280
Labels making use of experiential marketing commonly range pop-up activities or immersive installations, welcoming clients to engage with their offerings in impressive ways